Marketing · September 2 webinar with Donna Fluss (DMG Consulting)

The invite list for the Sep 2 webinar, built in Clay

Three lists, ready to send: 1,165 net-new workforce and contact-center contacts that were not in Salesforce, the Salesforce contacts who fit the audience, and a short list of senior names for the reps. Registration page: bit.ly/4yzs95x.

ForMelissa, Sierra, Carter, Ellen, Chelsea · cc Naveen
FromDallas Andrews
DateAugust 21, 2026
WebinarWed Sep 2, 12:00 to 1:00 PM · Jennifer Lee + Donna Fluss
What was created

Three lists

1

Net-new contacts

1,165 people, not in Salesforce, verified work emails. WFM and contact-center roles at accounts that already sent us webinar registrants. 309 are Director or above.

Sep2_NetNew_Contacts_Verified_Aug21.csv

2

Salesforce contacts by role

8,004 WFM contacts and 4,392 contact-center and back-office leaders at customer accounts, selected from Salesforce by title, emails present, ready for Pardot. A further 26,119 contact-center and back-office contacts at prospect accounts are saved as a segment for future webinars.

Sep2_Webinar_Invite_T1_WFM_Aug21.csv · T2_CustomerOps

3

Rep list

1,262 WFM Directors and above at prospect accounts for a personal one-line invite from Nate, Jack, or Keegan, plus the 309 senior net-new names.

+

Past registrants

561 people who registered for earlier webinars and hold a target role, already classified in Clay. Warm re-invite.

1,165
Net-new, verified, not in Salesforce
12,396
Salesforce contacts by role
1,571
Senior names for rep invites
561
Past registrants to re-invite
How the net-new list was built

Four steps in Clay

01

Accounts

179 companies that already produced a webinar registrant: the accounts the topic is landing at.

02

People

Clay search for current WFM titles and contact-center operations leaders at those companies. 2,015 found.

03

Not already ours

Checked every name against the 21,514 Salesforce contacts at those companies. 1,652 were new.

04

Verified emails

Clay's email waterfall, then ZeroBounce. 1,165 valid. The rest stay in the file with their status.

Who is on the net-new list

1,165 people, 309 Director and above

By seniority

SeniorityPeople
C/SVP67
VP/Head54
Director188
Manager/Lead304
Analyst/Planner552

Accounts with the most contacts

CompanyPeople
adp.com79
google.com74
maximus.com54
centene.com51
usaa.com49
schwab.com46
nationalgrid.com32
navyfederal.org27
duke-energy.com26
fiserv.com26
barclays.com20
uber.com20
libertymutual.com18
walmart.com17
allstate.com16
statefarm.com16